The clean-room checklist for retail marketers
How to prep consented data, ship audiences, and measure incrementality.
ReadGMP CertifiedGoogle PartnerMeta Partner
Turning Data into Measurable GrowthData. Technology. Marketing. Growth with Purpose.Better Data. Bigger Outcomes
We help brands activate analytics, transform their technology, and scale performance across PPC, SEO, DV360 and beyond.
One Stack. Four Capabilities.
Click each capability to see how it contributes to growth.
AnalyticsLiv Stack
Integrated • Scalable • Outcome-Driven
Integrated • Scalable • Outcome-Driven
Media Activation
PPC, SEO, Programmatic & CRO with performance guardrails. Driving incremental lift across paid channels with precision targeting and optimized creatives.
- DV360, YouTube & Programmatic Buying
- Search & Shopping Campaigns
- CRO Experimentation & Landing Page Testing
- Creative Sequencing for Audience Journeys
Showcase
Work That Moved the Needle
Strategic Partnerships
Certified, Proven & Trusted
Deep product access and faster support through certified partnerships—so your roadmap moves quicker.
- Priority support & beta programs
- Solution design reviews with vendor teams
- Faster troubleshooting & escalation paths
How We Operate
Our blueprint combines structured steps with measurable results. Explore our process below, and toggle metrics to see the transformation we bring.
- 01. Discovery & Objectives
ICP, baselines, metrics.
Case Example: Defined success metrics for Amul India, enabling +320% ROAS (90 days).
- 02. Data Architecture
GA4, GTM, consent mode.
Proved 92% accuracy in server-side tracking audits.
- 03. Execution
Media activation & CRO.
PPC campaigns scaled with −28% avg. CPA in Q1.
- 04. Optimization
Budget pacing, bid tuning, waste cuts.
Programmatic: +41% ROAS via custom bidding.
- 05. Proof of Impact
ROAS, MER, LTV reporting.
E-commerce clients saw 3× lead quality improvement with GA4 + DV360 demand gen.
Why AnalyticsLiv
Built for Incrementality from Day One
Signals → Supply → Strategy → Stories → Scale. Five layers that compound performance.
Signals
Measurement Architecture
Event values, enhanced conversions, server‑side tagging, governance.
Supply
SPO & Private Marketplaces
Curated PMPs, brand safety, IVT controls, viewability.
Strategy
Custom Bidding & Audiences
Bids tuned to profit signals, audience windows, frequency & reach pacing.
Stories
Reporting People Believe
ROAS, MER, new‑to‑brand, assisted impact, cohorts in Looker.
Scale
Playbooks that Compound
Velocity, experimentation cadence, and quarterly action plans.
Latest Insights & Playbooks
Practical, no-fluff guidanceServer-side tagging without the headaches
What to measure, how to avoid duplication, and keep costs in control.
ReadCreative testing frameworks for DV360
From concept sprints to LTV-weighted bidding signals.
ReadBuilding an LTV model in BigQuery
Starter schema, cohort logic, and activation via reverse ETL.
ReadTrusted by
Brands we’ve partnered with
…and 200+ other growth-focused businesses across B2B, D2C, travel, and finance.
FAQs
Common Questions About AnalyticsLiv
Everything you need to know about our services, processes, and how we ensure measurable growth for your business.
Why should I choose AnalyticsLiv for my analytics and marketing needs?▾
AnalyticsLiv combines technical expertise in analytics and data-driven marketing with a proven track record of delivering measurable results. Our customized solutions are designed to fit your specific business goals and drive ROI.
Do you handle GA4 migrations end‑to‑end?▾
Yes - audit, event model, GTM/SS tagging, consent mode, and Looker dashboards, mapped to business KPIs.
Can you work with our existing media team?▾
We can run media or operate as an analytics & experimentation layer to improve CPA/ROAS with your current agency.
What results can we expect in the first 90 days?▾
A measurement plan, tracking reliability ≥90%, quick‑win CRO tests, and early CPA/ROAS lifts from structured experiments.
Ready to See What Clean Data + Smart Media Can Do?
Get a tailored plan in 30 minutes. We’ll map your KPIs, quick wins, and 90‑day milestones.