Inbound Lead Generation Specialist (Upwork)

A Google Partner with services spread across analytics, marketing and cloud infrastructure. We have been present on multiple freelancing and review portals while also managing our presence through SEO and GMB profiles generating inbound leads for our business. We believe that when the right set of people forms a team, they can achieve formidable things. India's Digital industry is going to grow 10-fold in the next 5 years and we intend to play a strong role in that growth. If you think you have the potential to pace up with a fast growth, strengthen process driven approach with automation at its forefront, we are waiting to hear from you. We are looking for an Inbound Lead Generation Specialist to join our team and help us identify, qualify, and nurture potential clients.

The ideal candidate will have experience in B2B lead generation, prospecting, and using various platforms like Upwork, Fiverr, Freelancer, LinkedIn Sales Navigator, Apollo.io, Hunter.io, and others to generate quality leads.

Responsibilities:

- Identify and filter the right opportunities for approaching the client

- Find ways and means to approach a client using multiple arenas

- Conduct market research to identify potential leads based on ideal customer profiles (ICPs).

- Study trends and top quality work to encourage betterment of the content on profiles

- Keep a strong response time with ability to be working with strong sense of urgency

- Keep a track of the lead pipeline to understand the impact of methods

- Develop new methods to create opportunities for lead generation

- Ability to engage with potential leads via personalized outreach (emails, messages, calls) and qualify them based on interest and fit

- Optimize and refine outreach strategies to improve lead conversion rates.

- Collaborate with the sales and marketing teams to align lead-generation efforts with business goals.

- Report weekly progress on lead generation activities and conversion rates

- Agility: Being aware about the changes and updates in the industry and platforms

- Develop knowledge about platforms and build standard documents for FAQs

- Develop assets in collaboration with teams to ensure availability of required examples proactively

- Ensure that client reviews are taken and utilized in the right manner to generate word of mouth.

- Ensure that profiles on review portals is updated with right details

- Ensure that online reputation of AnalyticsLiv is well maintained

- Develop PR relationships for better outreach through publishers

- Generate links for better Inbound lead generation through SEO.

Skills and Qualifications:

- Strong understanding of freelancing platforms like Upwork, Fiverr

- Ability to collaborate and work with cross functional teams

- Excellence in English with fair understanding of factors influencing the proposals

- Relevant work experience: 1 to 4 years of experience

- Command over LinkedIn Sales Navigator and profile usage

- Good command on skills like writing proposals, submitting servicing

- Possess extensive knowledge of sales principles and practices, and an ability to coach others on them

- Strong analytical and quantitative skills

- ability to use hard data and metrics to back up assumptions, recommendations, and drive actions.

- Strength in problem solving, issue-resolution, ability to work in a deadline-driven work environment, attention to detail, and ability to multitask.

- Strong leadership and team building skills

- Willing and able to travel, both domestic and international

EXPERIENCE REQUIRED:

- 1 years to 4 years

- Degree in marketing is preferred

- Command over english is a must

Perks of Permanent Employment:

- 5 days working

- Flexible working hours

- Mediclaim for Family

- Maternity Leave benefits

- Paternity Leave benefits

- Birthday Leave benefits

- We provide Bereavement Leave

- Yearly Performance Incentives

Location:

Ahmedabad

Posted on:

21 Feb, 2025