The client product represents one of most popular products in Hair oil segments. Their mission is to create value by enabling innovation, creativity, integrity and service to the community in everything.
Shoebacca is a Texas-based e-commerce company offering one of the largest assortments of footwear and apparel. Founded in 2002 on the principles of philanthropy and community, the company is committed to providing a hassle-free shopping experience with free shipping, returns, and a 110% price match guarantee.
Artarium was born from a passion for art and craftsmanship. They create unique decor pieces designed to transform spaces and uplift moods. With a keen eye for design and quality, they bring artistic wonders to life, making every space feel inspiring and elegant.
FlaxitUp is a thriving food chain with 10 outlets across Mumbai. Known for high-quality meals and a customer-centric approach, the company faced increasing operational challenges as it expanded. Their website https://flaxitup.com/, serves as a central hub for customer interaction and order placement.
We Sort It, a New Zealand-based cleaning and lawn care service provider, faced challenges with low lead volume and high costs per lead. Through advanced audience targeting and leveraging Facebook's Advantage Detailed Targeting feature, we achieved a 180% increase in lead volume and a 60% reduction in cost per lead. By aligning campaign strategies with the client’s goals, we ensured improved performance, cost efficiency, and high-quality leads.
A multinational website, operating across various regions, faced challenges in managing consent mode compliance and user engagement. While adhering to data protection regulations like GDPR and CCPA, the website's existing consent mode implementation was generic and lacked regional specificity. This resulted in inconsistent user experiences and suboptimal engagement rates.
A lead generation client with a high-ticket product faced declining qualified leads and rising costs despite stable ad spend. By implementing a portfolio bid strategy and audience optimizations, the CPA was reduced by 25%, maintaining lead volume while cutting ad spend by the same percentage.
We conducted a thorough analysis of our campaigns and GA4 data. We found that the campaign's CTR consistently declined, while the CPA significantly increased. Our primary goal was to improve the CTR and, secondarily, to target an audience actively seeking interest-based news daily.