Case Study

Boosting Conversion Rates with Customised Cookie Consent Mode

Challenge:

he existing consent mode implementation failed to address the unique requirements of different data privacy regulations across regions, such as GDPR in the EU and CCPA in the US.

Approach:

We began by implementing dynamic banners that automatically adapted based on the user’s geographical location. We also redesigned call-to-action buttons.

Results:

We achieved improved conversion rate by 12% and reduced bounce rates by 10%.