Case Study
Boosting Conversion Rates with Customised Cookie Consent Mode
Challenge:
he existing consent mode implementation failed to address the unique requirements of different data privacy regulations across regions, such as GDPR in the EU and CCPA in the US.
Approach:
We began by implementing dynamic banners that automatically adapted based on the user’s geographical location. We also redesigned call-to-action buttons.
Results:
We achieved improved conversion rate by 12% and reduced bounce rates by 10%.