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Case Study
Looker Studio as One Stop for All Advertising Platform Performance
CLIENT:
Shoebacca
OBJECTIVE:
To create near real-time data analysis and visualisation dashboard for multiple platforms performance review at one place.
SOLUTION:
Connected multiple data sources with the dashboard : Google analytics, Google ads, Facebook ads, Bing ads, Criteo. Each page in the report is dedicated to a particular platform.
CONCLUSION:
Data available at the right time in the right format helps the marketing team take informed decisions while visualising the trends and movement of performance.